Meet the Makers Combining Marrakech’s Artisanal Past with Modern Design


Khouloud Belkahia

Azalai Urban Souk is a small restaurant and shop that Khouloud Belkahia founded just as Marrakech went into lockdown in early 2020. Having previously run a small group of boutique hotels with her ex-husband, Belkahia understood that “people have a great sensitivity to detail—one that is not necessarily about a material value but rather an emotional value, a detail which has a story to tell.” Riffing on her passion for food, she carries tableware by other artisans, such as flat-top tagines and a three-legged cup, all available for purchase. They’re paired with a healthy Moroccan menu that spins authentic flavors and techniques into dishes that embody the way we eat now: bowls of quinoa rather than couscous, topped with avocado and chermoula prawns, and decadent gluten-free baked goods.

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